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The elato.gr home page: the logo with three fir trees and "est. 1980", a menu of Home, Our Story, Taxiarchis, Products, Athens, Gallery and Contact, and a GR button, above a photograph of tall fir trees in sunlight with small white flakes drifting across it; on the left an "Est. 1980" badge, the heading "Natural Christmas Fir Trees", the line "Grown with love in Taxiarchis, Chalkidiki — since 1980" and two buttons, a green "View Products" and an outlined "Get in Touch".
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Elato.gr — Christmas Fir Trees

Overview

We designed and developed elato.gr, a bilingual (Greek/English) website for Elato Karantaglis, a family-run natural Christmas fir tree farm established in 1980 in Taxiarchis, Chalkidiki. The 10-page site showcases their potted living trees, Christmas trees, and tree rental services alongside a filterable gallery with lightbox, a dedicated page about the mountain village of Taxiarchis, and a contact form with PHPMailer. Built with PHP 8.5 and vanilla JS with no database — all bilingual content is managed through JSON language files. The site features snow particle animations on the hero, scroll reveals, structured data for two business locations (Chalkidiki HQ + seasonal Athens branch), Plausible cookieless analytics, and full WCAG 2.1 AA compliance.

Challenges

Presenting a seasonal rural family business with two locations as a professional brand, while supporting full bilingual content without a database or dependencies.

Solutions

Used JSON-based i18n for bilingual content, PHP routing for clean URL patterns (/en/ prefix for English), structured data for both business locations, and a lightweight zero-dependency architecture for fast performance.

Gallery

  • The elato.gr home page: the logo with three fir trees and "est. 1980", a menu of Home, Our Story, Taxiarchis, Products, Athens, Gallery and Contact, and a GR button, above a photograph of tall fir trees in sunlight with small white flakes drifting across it; on the left an "Est. 1980" badge, the heading "Natural Christmas Fir Trees", the line "Grown with love in Taxiarchis, Chalkidiki — since 1980" and two buttons, a green "View Products" and an outlined "Get in Touch".

    Home — Snow Drifting Over the Firs, and the Farm's Story in a Single Line

  • The home page on a tablet: the logo, all seven menu items and the GR button in one row, above the fir-tree photograph filling the screen, with the "Est. 1980" badge, the heading "Natural Christmas Fir Trees" over two lines, the tagline and the "View Products" and "Get in Touch" buttons on the left.

    Hero on a Tablet — The Forest Fills the Screen, the Words Stay Left

  • The home page on a phone: the logo, a GR button and a menu button in the header, then the fir trees with white flakes, the "Est. 1980" badge, the heading over two lines, the tagline, and the "View Products" and "Get in Touch" buttons side by side.

    Header on a Phone — The Greek Edition Stays One Tap Away, Beside the Menu